Wix
Where it falls short.
- You build it. We build it.
- Speed is bound by template + asset choices you make at 11pm
- ‘Free’ tier serves Wix ads on your domain
- Schema, sitemap, robots are all DIY
- Migrating off Wix later is a forklift job
Compare
aibuiltmysite vs Wix
Wix is a generalist drag-and-drop builder for hobbyists. We are a 72-hour done-for-you build for small businesses that want to get back to running them.
The context
Most Australian small businesses comparing website options are weighing three things: time, money, and how much they want to be involved in building the site. Wix is one answer to that question. We are another. The comparison below is not a marketing exercise — it is a genuine breakdown of where each option makes sense, with real numbers.
We built this page because we lose clients to Wix sometimes, and that is fine. We would rather tell you honestly when we are the wrong choice than oversell and disappoint. If you are still reading, you probably want the full picture.
aibuiltmysite
Where we beat it.
- Pay only after we’ve already shipped a live draft
- Cloudflare hosting + sub-second loads, no asset overload
- AU-tuned conversion patterns — quote forms, click-to-call, after-hours badges
- Schema, sitemap, robots.txt as a default — not an upgrade
- Code is yours; cancel and we hand the lot over
Honest verdict
When Wix wins. When we win.
We are not right for every situation. Neither are they. Here is the honest breakdown.
Wix is the better pick when...
- You want to build and control the site yourself, hands-on
- You have time to learn the drag-and-drop editor and enjoy doing it
- You need an e-commerce store with Wix’s built-in product catalogue
- Your budget is under $20/month and you have 30+ hours to invest in building
We are the better pick when...
- You want a live site this week, not next month
- You have a business to run and no time to learn a page builder
- You need AU-tuned conversion patterns, not US defaults
- You want schema, sitemap, and speed sorted by default — not as an upgrade
- You need to edit content without ever logging into a dashboard
Real numbers
The comparison that actually matters.
These are the figures that determine whether the choice makes sense for a small business in Australia.
| Metric | Wix | aibuiltmysite |
|---|---|---|
| Time to first live site | 5–30 hours DIY setup | 72 hours, done for you |
| Year 1 cost (AUD, excl. your time) | $300–$540 platform + domain | $528–$744 all in |
| Lighthouse mobile score (typical) | 50–75 depending on template choices | 95+ on Cloudflare edge |
| Schema and sitemap | DIY or paid app | Included as default |
| Content writing | You write every word | We draft from your brief |
| Post-launch edits | You do it, or hire someone | Included in monthly fee |
Side by side
The full table.
aibuiltmysiteDIY (Wix etc.)Freelance dev
First draft built before you pay
Yes — every project
No
No — deposit required
Time to live site
72 hours
Weeks of your time
4-6 weeks
Total cost in year 1
$528 — $744
$300+ subscription + your weekend
$3,000 — $8,000+
Ongoing edits included
Yes
DIY
Hourly rate
Conversion-tested copy
Written for you
Your job
Often extra
AU-based, Stripe-secure
Yes
Varies
Varies
Cancel anytime
Yes
Yes
No
Bottom line
Wix wins on hobbyist flexibility. We win on speed-to-revenue.
For most Australian small businesses — a plumber in Newcastle, a cafe in Marrickville, a salon in Parramatta — the decision comes down to whether you want to spend your own time on the website or have it done for you. If you want it done, we are faster and cheaper than a freelancer or agency. If you want to do it yourself and you have the time, Wix is a reasonable choice.
What we offer that no other option does: you see the full, live site before you pay a cent. No deposit. No card on file. If the draft is not right after two rounds of revisions, we expire the link and part ways. That is the offer. See the draft and decide.
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