Postcode quote tool
Two-input quote that returns a price band instantly.
Industry · Cleaner
Websites for Australian cleaners — built first, paid second.
Postcode quote tool. Package tiers. Trust strip with insurance + Police Check badges. Built to win the 7am search.
Real result: 9.4 leads / week average (Sparkle & Slate, Brisbane)
What’s broken
Why most cleaner sites bleed leads.
- ‘Get a quote’ goes to a contact form with eight fields — abandonment is brutal
- No package tiers so the customer can’t self-select and you can’t price-anchor
- Police Check / insurance badges live in a PDF instead of the hero
- Bond clean is a profitable niche but no dedicated page for it
- Mobile speed is slow because the site is a Wix template
What we build
The cleaner stack we ship by default.
Every page below is built into the base price. No upsells, no add-ons.
Package tiers
Standard / deep / bond / move-out, each with a starting price.
Trust badges
Insurance, Police Check, Fair Work compliance — surfaced in the hero.
Suburb pages
Programmatic suburb-level pages with your phone number above the fold.
What actually works
What cleaners need from a website.
The brief version
A cleaning business site lives or dies on two things: how fast it loads on the morning commute, and how quickly the visitor can get a price. The 7am search for ‘bond cleaner Brisbane’ is time-sensitive. A three-field quote tool that returns a price band instantly outperforms a contact form every time.
Conversion patterns that work
- Postcode-based quote tool with instant price band response — the fewer the fields, the more completions
- Package tiers with anchored pricing: standard, deep clean, bond, move-out — each with a starting figure
- Trust badges in the hero: Police Check, public liability insurance, Fair Work compliant — not tucked in a footer PDF
- Suburb landing pages for high-volume areas — ‘bond cleaning [suburb]’ is some of the most valuable search real estate in this industry
- Response time promise above the fold: ‘Quote in 2 minutes’ converts significantly better than a generic contact form
Common objections
What cleaners tell us before they brief us.
We hear these a lot. Here is the honest answer to each.
“Most of my leads come from Airtasker or hipages.”
Those platforms charge a lead fee every time. A site that ranks for ‘bond cleaner [suburb]’ gets the same caller without the fee. The site pays for itself faster than most people expect.
“I don’t have time to respond to web enquiries.”
The quote tool can send an automated response with your price band and contact details. Callers qualify themselves before you pick up the phone.
“My current site works fine.”
Run it through PageSpeed Insights. If mobile score is under 70 and it’s on Wix or a shared host, it is almost certainly hurting your ranking for ‘cleaner [suburb]’ searches.
Cleaner FAQ
Specific questions about cleaner websites.
Can you build suburb landing pages for each area I service?
Yes. We build programmatic suburb pages with your phone number, trust badges, and local copy. Each page is indexed separately, which is the fastest way to pick up ‘cleaner [suburb]’ rankings across your service area.
Does the quote tool integrate with my booking system?
If you use ServiceM8, Jobber, or HouseCall Pro, we can pass quote submissions directly into your CRM. Otherwise we set up an email notification with the customer’s details and the price band they received.
No deposit. 72-hour draft.
Send a brief, see your cleaner site by Friday.
We don’t ask for a card until after you’ve walked the live draft.
What every site includes
The base stack every cleaner site ships with.
No upsells. No hidden essentials. Every AI website we build for an Australian small business comes with the lot from day one.
Industry schema for cleaners
Service, LocalBusiness and Breadcrumb JSON-LD wired correctly so Google attaches your business to the right cleaner queries and serves rich results where eligible.
Cloudflare hosting + SSL
Edge-rendered from Sydney by default. HTTP/3, automatic SSL, free CDN. First paint under one second on a 4G phone.
Conversion-shaped copy
Hero, services, social proof, and FAQ written for the way cleaner customers actually shop. Plain English, not template filler.
Mobile-first layout
Click-to-call, SMS, maps, and booking — all one tap. Lighthouse 95+ mobile out of the box. Accessible tap targets at every size.
AUD billing via Stripe
Monthly subscription in Australian dollars. Cancel any month. Annual saves 17%. No setup fees, no deposit, no minimum term.
AEST support + edits
Mon-Fri, 9am-5pm AEST. Most edit requests turn around the same business day. No ticketing system, no upsell hop.
Code is yours
You own the design, copy, and source. On cancellation we hand over a full export inside 7 business days. No vendor lock-in.
SEO ready on day one
Sitemap.xml, robots.txt, canonicals, OpenGraph and Twitter card metadata, schema.org structured data — wired correctly before launch.
AI search ready
GPTBot, ClaudeBot, PerplexityBot, Google-Extended and OAI-SearchBot are allowlisted. Your business surfaces in AI answers, not just blue-link search.
FAQ